this post was submitted on 14 Nov 2023
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Football / Soccer / Calcio / Futebol / Fußball
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People seem to wonder why the premier League is the wealthiest in the world and how even relegation clubs get more revenue than other leagues winners. It's mostly broadcasting revenue.
Where does broadcasting revenue come from? Broadcasters. Where do broadcasters make their money from? Ads. I don't live in the UK but sail the high seas and I'm shocked at the number of ads before, during and after the matches on Sky. Not even counting all the side frames during the halftime talk and during the games showing me a plethora of odds. It's abnormal and unheard of in Asia and the middle east (starsports India or BEIN middle east channels).
Sky, who own Skybet and get money from bet365 and other betting sides are the lifeblood of the premier League. They control a chunk of the media. If you attempt to stop gambling sites from promoting themselves the way they are doing so now, things crash very quickly and the premier League no longer can afford all the players and salaries they can now. And it's a rigged process. It's obvious they don't want these persons on their shows.
For the record Broadcasters who have premier league rights get the vast majority of their revenues from subscriptions, not from ads. It’s a significant amount of money from the gambling companies but it is not their main source of income.