That's kind of been the standard for the history of the game though. One of the first things I teach a new player is that every rule is followed by a footnote that reads "unless a card says otherwise."

Exile has always been the "don't touch me til you do the thing" area.

its all counters, and fast plays. i seen some recent cards on and off, alot of them seems to play on "exile x amount of cards you can play this without paying its cost"

There's barely any cards that get something back after it's been regularly exiled by shit like Path to Exile

It's all about intent. Unless your opponent has Squee, the Immortal, Riftsweeper or Pull from Eternity in their deck (and no one does), when you exile their cards, if it's not to play them with an Etali-like effect, they are gone for good.