I don't understand what the point of this business is, except to grift off the aggrieved rich failsons unable to handle the horribly difficult work of hiring a PR firm to smear the people they're mad at. At first i thought that it could be to create a formal 'social credit score' for journalists and integrate it directly with different publications to quantify how mad the ruling class is with a given individual, in order to discredit them or bar them from work or chill their speech, as D'Souza implies here:

One of my final questions for D’Souza — who told me he’d been in a slew of talks with media owners about his venture (“I’m coming to New York next week to meet all the big guys”)

but that sort of thing happens already. Nobody who seriously challenges power is getting hired at The New York Times or The Washington Post. That's just a top down directive from the owners. What is the point of this? it's staggeringly stupid. Just shit talk these people in your private Signal GCs, guys. Andreessen and David Sacks and Karp will be happy to help you compose a peevish Xeet or a lawsuit. stop being weird losers.

Special mentions:

Then, of course, there are billionaires and their heirs. D’Souza believes that “many journalists are more powerful than billionaires,” explaining, “I can’t tell you how many billionaires and CEOs have called me in absolute tears about their lives being destroyed by one article.”

god, journalism would be so much cooler if it could directly remove money from the accounts of the Idiot Rich. Alas.

“It’s only the top 1 percent who matter. These are the people who are going to be the value creators” when, in his view, AI soon completely transforms just about every aspect of economic life.

🫩