There's a lot more than one "American Cheddar", it's a big damn country with several distinct dairy regions. (Wisconsin, California, New York, and Vermont being significant but not exhaustive) And the cheese culture is just a fork of the various European colonizers/immigrants that brought cattle over, combining old techniques with new resources.

Cream cheese, Humboldt Fog, and Cougar Gold are some highlights of American-developed-and-produced cheeses.

The main "cheese" area is just blocks of cheeses like those, and grated cheeses with extra cellulose.

Nah, I stand with the other guy, I think you just suck at shopping. This doesn't describe literally any non-budget grocery store that I've been to in the past decade.

If this is the only cheeese you’re finding, are your unsure you’re not looking at a convenience store? We’ve never lacked for choice of cheeses, even if the biggest quantities are the plainest choices