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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)
submitted 1 year ago by to c/technology@lemmy.world
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They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[–] 19 points 1 year ago* (last edited 1 year ago) (5 children)

Then I guess I'm not looking at those pages. No skin off my nose. That said, Firefox with Ublock Origin plus a couple of other ad-blockers seems to be working pretty well for me. Anything with a paywall, I just move on.

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  • [–] 21 points 1 year ago (4 children)

    Then I guess I'm not looking at those pages. No skin of my nose.

    That works until every website starts doing it.

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  • [–] 16 points 1 year ago (2 children)

    :shrug: So be it.

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  • [–] 4 points 1 year ago

    I use Mullvad's VPN and DNS on a router level. Every device on my network is blanketed by it. Some services don't work, but I am willing to sacrifice their profits for my integrity. Thus, to them I say 然らば fuckmothers.

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