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New! From Google! "Enhanced" ad privacy! (midwest.social)
submitted 3 years ago* by to c/technology@lemmy.ml
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Got this notification when I opened Chrome when coming back to my desk after lunch.

"We changed our privacy settings to allow us to snoop on what you're looking at and shove you ads accordingly. Feel free to opt out, but we'll probably opt you back in when you aren't paying attention."

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[–] 166 points 3 years ago (12 children)

It's funny how small incremental changes over the years felt like nothing big was happening and then at some point we all woke up to a world where the largest advertising firm in the world basically is the internet for the vast majority of people. Everyone uses chrome and rarely types in a web address, they just type the name of the thing into Google and trust mommy to show them what's appropriate. They've back doored the entire population into basically what AOL was trying to be 20 years ago.

"we are going to help protect your privacy" from WHO Google? Is it from you? Because it seems like we need protection from you most of all. Constantly being gaslit by mega-corporations is the new American dream. It's okay because they love us, deep down, and we know that even though they don't show it.

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  • [–] 32 points 3 years ago* (last edited 3 years ago) (7 children)

    It's funny how small incremental changes over the years felt like nothing big was happening and then at some point we all woke up to a world where the largest advertising firm in the world basically is the internet for the vast majority of people.

    In a microcosm of the same kind of creeping normalcy, Bethesda charging a few bucks for horse armor in Elder Scrolls IV: Oblivion was once a reach too far, until it wasn't.

    Now we have Star Citizen levels of grifting as well as ActiBlizz "buy a currency to get a currency that is leveraged as currency to get credit toward a currency in a battle pass" layer cake grifting.

    EDIT: Typo'd on the sequel count.

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  • [–] 3 points 3 years ago (4 children)

    Can you expand on the last paragraph? I am not a gamer, so although I understand most words in that sentence I really have no idea what you're referring to.

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  • [–] 2 points 3 years ago (3 children)

    Well, to put it simply there are these things called microtransactions, basically you want items in a game or extra lives or something like that, you can pay for them instead of earning them, sometimes they make it so that certain items can only be paid for, worse they make it so that certain items can only be paid for and will only be offered for a limited amount of time. If you miss the window to buy them now you will never be given another chance. Normally this is something cool like a tie in with a new movie that came out or something of that nature. Fortnite does this a lot, hope you got those Marvel characters when they were offering them cuz you're not getting them now.

    But as if that wasn't bad enough there was another layer to it, one of the things you can buy with microtransactions, using real money, is a form of money that can only be used in the game.

    So, what you give them a dollar, they give you 100 coins, and there isn't even exchange rate? Of course not

    There are various bundles where you can buy the premium currency as it is often called. Typically the more expensive bundles give more, and it's not tiered properly, so let's say $5 gives you 800 coins, but $10 gives you 2,000 coins, it's to goad you and to always buying the higher amount, even if you only want that one item.

    But it can get worse, they can set the prices so that you can just barely afford the item you want with that $10 tier, so the next year is 5000 coins for $20. And with that you can get enough coins to buy the item you want and have just a little left over, but not enough for you to do anything with unless you buy a lot of coins to supplement that amount, which can trick you into thinking that you're getting a good deal when you are actually being fleeced pretty hard.

    Fortnite is so bad because despite it being a good game, it does all of the above and targets to children who don't know anything about money.

    There are cases where you can buy one form of Premium currency with real money, so that you can buy a higher tier of Premium currency with the premium currency you bought with real money, forcing you to pay even more.

    And this is one reason why modern games suck, the other reason is that everyone is using the same Engine.

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  • [–] 3 points 3 years ago* (2 children)

    That's fascinating, it's like microtransaction recursion. I actually want someone to say fuck it and pull the wool off and just create a legitimate gambling first person shooter... I would love that. I used to play counter strike a long time ago and love poker. Just have like an ammo buy in cost that forms the prize pool. Make it tournament style with a bounty a top 3 and just rake part of the pool for profits and all that money your going to have to pour into cheating detection.

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  • [–] 2 points 3 years ago (1 child)

    I imagine one day these practices will be cracked down upon when the European Union comes out for blood, the European Union is actually pretty good at getting us new laws that help regulate the internet and Technology.

    I don't have a problem with a game that is based on gambling, I just don't think one should be targeted to children, and I definitely believe that you need to be upfront about what you're actually doing.

    Sadly the European Union is a case of, the wheels of Justice move slowly, but they are moving. Only recently did they make loot boxes illegal, but loot boxes had already been abandoned by the industry in favor of something far worse, the battle pass.

    Basically you pay a fee, and then you can unlock various features by doing certain missions, but if you don't claim everything by the time the battle pass goes off of sale, then tough luck, and if you don't get that battle pass, you are likely never getting a chance to get those features. So not only does it encourage you to buy a battle pass, but to play the game obsessively to make sure you unlock everything from the battle pass in time. And all that time there are bombarding you with ads for various other products that you can buy with micro transactions. It is Devious.

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  • [–] 2 points 3 years ago

    I play World of Tanks which has frequent battle passes. I used to try and grind earlier but then came a moment where I said fuck it, this feels like work and not fun. So now I just treat the base game as what I get. Any other reward is just a bonus. This change in mindset has worked quite well for me.

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  • [–] 16 points 3 years ago (2 children)

    small incremental changes over the years felt like nothing big was happening and then at some point we all woke up

    I (and many others I presume) has been saying Chrome is shit since the beginning. It didn't feel like nothing was happening, it felt like we were slowly getting to the old days of IE and Netscape.

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  • [–] 7 points 3 years ago (1 child)

    There are always a few that see this stuff coming, but they usually get looked at like a crazy person shouting about the sky falling.

    It also feels like they really push a lot of the terrible on mobile first, get people used to concepts with the "that's just how mobile is, it's a different world" and then when most are accustomed to it they move to regular pc enshitification.

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  • [–] 2 points 3 years ago

    I do not like how websites prioritise the mobile view over desktop view even when it is on a desktop. You have a widescreen and want to waste all that horizontal space? Just ridiculous!

    Yeah yeah, I understand it is less maintenance from a developer point of view, but still it is infuriating as a user.

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  • [–] 14 points 3 years ago

    They gotta their digital peasantry, I mean users, from other feudal lords, I mean corporations, to maximize their power over them and ability to exploit them, I mean ... No wait that's right.

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