The issue I have here is that Trump was not new to politics this time around.
Giant wall of terrible things Trump has done.
... Yeah, I agree. As a matter of fact, it sounds exactly like " if you’re not with us then things are going to go to hell." or "if you don’t vote for us you are gonna feel even worse we promise you", but a lot more verbose.
If you want to rally people to a cause, you need TWO THINGS. A thing you don't want, and a thing that you do. Either a thing you will have, or a thing you have right now. If you don't have that thing you want, then you don't have a better of two options.
You just have a less hopeless of two options, and you shouldn't be shocked that you didn't draw a fighting force of people together like Mel Gibson in Braveheart.