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Those YouTube ads everyone hates made $10.4 billion in just three months
(www.pcgamer.com)
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this post was submitted on 08 Feb 2025
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Ads didn’t make 10 billion, Google charged advertisers 10 billion. IMO ads have gone so pervasive they’ve hit a point of diminishing returns. They’re everywhere, we hate them, and those 10 billion spent would have to bring many more billions in sales to be an attractive service.
I can’t wait for the ad bubble to burst, as advertisers understand they’re just giving money away to megaadvertisers for paltry conversions.
I'm an admin in Google Ad Manager for a few hundred sites. Saying that to say I've read a lot of their documentation. They have a great graph showing this very concept. Less ads, less money, happy users. More ads, more money, unhappy users. They're aware. They aren't pouring the poison. They're designing the pitcher and selling different size cups.
So they are aware of how terrible ads are and they intentionally want to keep it this way, so that they can sell advertisers "better ads" for higher premium as a form of product and price diversification, with those "better" products they offer eventually end up being terrible and make the ads situation as a whole worse, so they can keep introducing new kinds of "better ads" product to have a "justified" way of asking even more money from advertisers?
How does it feel to work in that kind of field? Sounds soul crushing
I feel like the can opener in the Flintstones.