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Twitter is now X as the little blue bird disappears (www.theverge.com)
submitted 3 years ago by to c/tech@kbin.social
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Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

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[–] 27 points 3 years ago* (last edited 3 years ago) (3 children)

The twitter branding was one of the few things actually going for it. Oh look a cute birdie, oh look the house is a birdhouse! GET IT!

Now it's, an X? A meaningless X? With a birdhouse home icon and bird-related words everywhere?

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  • [–] 2 points 3 years ago (2 children)

    As has been pointed out elsewhere on the net, the Twitter branding was the most valuable part besides the already existing userbase. Having "tweeting" and as a verb in everyday English has been a godsend marketing specialists can only dream of and it has become so prevalent in news and journalism, it's both hilarious and depressing.

    Elon is really working to make the dream of mainstream Mastodon and a big fediverse a reality.

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