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EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO (www.tomshardware.com)

submitted 2 years ago by alessandro@lemmy.ca to c/pcgaming@lemmy.ca

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[–] explodicle@sh.itjust.works 16 points 2 years ago

In the right context it doesn't necessarily hurt immersion. We've come to expect car racing to be filled with ads because car racing initially was an ad.

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