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EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO (www.tomshardware.com)

submitted 2 years ago by alessandro@lemmy.ca to c/pcgaming@lemmy.ca

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[–] rickyrigatoni@lemm.ee 17 points 2 years ago (3 children)

They been doing that with Need for Speed for decades. Surprised they didn't spread it to the rest of the company earlier.

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[–] explodicle@sh.itjust.works 16 points 2 years ago

In the right context it doesn't necessarily hurt immersion. We've come to expect car racing to be filled with ads because car racing initially was an ad.

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[–] Kolanaki@yiffit.net 8 points 2 years ago* (1 child)

Their sports franchises have similar in-game ads matching the real world in how they are presented in the stadiums.

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[–] applepie@kbin.social 3 points 2 years ago*

That is thoughtful and people didn't complain... They now want to shove in your ass and make you suck verification dick whle at it to ensure 100% engagement

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