he not only he is pushing for a bad idea, he clearly missed the memo that Apple was mostly unaffected precisely because they had been slow to adopt AI
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Apple has been speedrunning problems and bad decisions since Ternus took over: the iPhone duo, macos 27 being buggy as fuck and making it difficult to disable the siri ai bs, the new macbook having an OLED that flickers so slowly it gives you eyestrain, the apple tv going from $150 to $300
Sometimes I swear the job of CEO seems to be the easiest ever. Just follow whatever's trending now. Seems so easy: start your day, see all headlines say "AI", order a few people to put "AI" everywhere, sit back, relax and rack profits from investors who are just as brain dead.
That's because your mental image of a CEO is these big dogs. You will never read a story about a CEO doing a great job, only dumb fucks like Musk make the news.
To be fair, they can't just sit back, they also have to have a lot of meetings that could have been emails.
The stuff they just released is so bad. My 17 Pro used to open an app immediately when I asked Siri and now she churns for over 5 seconds sometime before opening things. Went from a time saving shortcut to an annoyance.
She can’t understand anything going on with my phone, she misunderstands me a lot more than before. Keeps requesting the same permissions over and over with no way to permanently grant them. Navigation is ridiculous she’ll navigate to a town in the next country before a name in my contacts. Having really loved iPhones since 2010 this will be my last one. I’m bound for grapheneos or something similar have already begun moving my data out of their cloud in anticipation.
Federighi, Gurman points out, has been considered an AI skeptic with concerns “about the technology’s privacy, security, societal and employment implications.”
I'd say we should expect to see an interview with Federighi, with pained expression, claiming, "this was not the apple that I knew and loved, I just had to leave", in the near future.
But then, this is a Mark "twice a day? that clock is going to take my job!" Gurman interview.
Yeah, with 26 I feel there’s a real dive into enshitification. Whatever apple products I have now will be my last. And if Motorola ever makes a sub $600 usd graphene phone I’ll get that.
he's speed running customer alienation
also what happened to tim apple?
If you've been using the Apple eco system since 2022, it's likely they know everything about you. That's when their operating systems had written into them the ability to create detailed profiles of their users.
https://elsolitario.org/en/2026/11/07/macos-profiles-your-contacts-and-routines-since-2022/
Gee, I wonder what the AI tech will be used for, and why it's being put into everything?
AIphone branding in 5 4 3..
Edit: lol they can't, the name belongs to an intercom company 🤣
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