He's a dead corporate puppet. No soul.

He actually did a market study and realized that his videos with that smile on the thumbnail got more views. Like, a lot more. So he quietly started adding it into every thumbnail. He even went back to old videos are replaced the old thumbnails with ones that had that smile.

As for why that stupid smile makes his videos more popular? No clue. Kids are weird, and he does well in that demographic. So maybe it’s just a meme at this point. But the reason he’s known for that smile is ironically because it makes him more money.

Y'all should read Transmetropolitan: It predicted twitter journalism/politics, streaming, the abundance of porn, bubble theory, etc.

Because he is a creepy ass motherfucker.

Ugh, I loathe that soulless POS.

Mr. Sociopath

Look, his eyes don't smile. So his mouth just does an imitation of a smile he likely did have to train for in front of a mirror.

He has the cold, dead eyes of a shark.

I'm not sure if this is a meme or a meta-analysis of our current dystopia...

...and dear god what is Mr. Beast doing with his other hand?

His smile reminds me of the dead eyes of a "smiley" flight attendant at the end of a long haul.

May he too be met with a horrible fate.

The fascinating thing about Mr Beast is that the bigger his smile is, the sadder he looks.

Both have a fixed smile with dead eyes

The song you play to summon that statue is called, "The Elegy of Emptiness." Make of that what you will.

because the eyes are a window to the soul, and this is what it looks like when there's nothing there to see.

Has he really not like practiced on a warmer smile by now?

You shouldn't have done that...

You mean Ben Drowned?