Paramount has come out swinging against a Friday screed from Mark Ruffalo, in which the award-winning actor accused moguls David and Larry Ellison of “powering some of the most destructive and inhuman forces in the world.”

A spokesperson for the David Ellison-run enterprise said the company is “troubled when antisemitic tropes are invoked in purported service of a business dispute. Words like ‘genocide’ and ‘apartheid,’ applied to a corporate transaction, aren’t just wrong — they’re a bridge too far, and they cheapen the very real suffering those words are meant to describe. This doesn’t deserve a response in kind — and to be clear, we don’t tolerate prejudice of any kind, against anyone.”

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[–] 80 points 1 month ago (14 children)

Words like ‘genocide’ and ‘apartheid,’ applied to a corporate transaction, aren’t just wrong — they’re a bridge too far...

Is this written by an LLM? Because whenever I hear "it's not just this, it's that" now, I think LLM.

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  • [–] 28 points 1 month ago (1 child)

    Nothing says, "I don't give a shit about you," like asking an LLM to respond for you. It's all just so over the giving top, it beggars belief.

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  • [–] 4 points 1 month ago

    I was talking to this woman I was interested in. I related to her a mini existential crisis I was having because of climate change. She used AI to summarize why I shouldn't be so worried, and sent it to me. I just stared blankly at the obviously AI driven text for minutes before asking, "Did you... Did you come up with all that off the top of your head?"

    mind boggling.

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  • [–] 14 points 1 month ago* (last edited 1 month ago) (9 children)

    I just don't believe any human would put out a statement with an em dash in 2026. It's the thing

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  • [–] 8 points 1 month ago (3 children)

    i started using them because of ai. lol

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  • [–] 4 points 1 month ago (3 children)
  • [–] 1 point 1 month ago (2 children)

    My hyperbolic analogy is a swastika. Sure, the swastika had been in use for 10,000 years before Germany existed....but a company probably isn't putting one on their letter head in 2026.

    It's as iconic for AI slop as It's Not X, It's Y

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  • [–] 3 points 1 month ago (1 child)

    to an untrained eye who hasn't read anything but internet posts, sure, but people use them in other places and that still carries on into internet prose sometimes.

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  • [–] 1 point 1 month ago

    Wow, what a douche way to insult someone. You think you have to be terminally online to be aware of the two biggest signs that text is from an LLM?

    It's not the 2010s anymore, we've had LLMs posting slop for years now. Use your favorite search engine and tell me what the top result says. Probably the same as the Wikipedia page. Search your work email, there's a good chance you got the same tips from HR.

    Knowing what it looks like isn't as niche as you're implying. And in the context of a public statement from a media company, an em dash SHOULD raise an eyebrow in 2026. Unless you think a human wrote this.

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  • [–] 71 points 1 month ago (1 child)

    we don’t tolerate prejudice of any kind, against anyone, but murdering large groups of innocent people is ok by us.

    FTFY

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  • [–] 52 points 1 month ago (1 child)

    Larry Ellison is a fanatical Zionist and one of the biggest donors to the IDF. He now owns Paramount, CBS and US Tiktok.

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  • [–] 48 points 1 month ago

    It's ANTI SEMETIC to LIKE Hitler! KILL people in Concentration Camps! HEIL Hitler! NOT like Corporate Mergers!

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  • [–] 42 points 1 month ago* (7 children)

    Gal Gadot is literally an IOF member and a propaganda piece, she is literally captain Israel

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  • [–] 5 points 1 month ago (4 children)
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  • [–] 33 points 1 month ago

    Too big to fail is also too big to care.

    You can tell when they get too big because they stop caring.

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  • [–] 17 points 1 month ago

    When you use "a bridge too far," you are tying people to railroad tracks. Or kicking indigenous people off their land in modern times. 6 in one half a dozen in the other.

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  • [–] 16 points 1 month ago

    I get three or four emails a week from Comcast asking me to take advantage of the free Paramount+ subscription that apparently comes with my internet. They're trying to force it so much.

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  • [–] 14 points 1 month ago* (last edited 1 month ago)

    A spokesperson for the David Ellison-run enterprise said the company is “troubled when

    Name this fucking person, Variety? There needs to be more sunlight on the fascist PR people who write these statements. The "hands" and " mouths" need to wear the shame of their role in this as much as the prominent faces of the evil do.

    Seriously, go try to find the name. It's hidden everywhere.

    Lacking any direct attribution, Paramount's chief communications officer, listed as the company's spokesperson, is Melissa Zukerman - Your grandkids will one day work to hide the fact that they were related to you, Melissa.

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  • [–] 12 points 1 month ago

    @geneva_convenience Shut the frack up Paramaount!

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  • [–] 11 points 1 month ago

    Fuck Paramount. Nobody should ever give them money again.

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  • [–] 9 points 1 month ago

    yeah yeah we know

    genocide and apartheid are core to Israel's values and it's antisemetic to use those words

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  • [–] 8 points 1 month ago

    aren’t just wrong — they’re a bridge too far

    Haven't the PR flacks learned by now to sound less obvious about using LLM generated text?

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  • [–] 3 points 1 month ago (1 child)

    Cue Paramount gif from The Rehearsal

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