Has Blender become industry standard yet? Last time I looked (a couple of years ago?) the big commercial ones, at least Maya and Houdini, were still the industry standard. Not to take anything away from Blender though. It's an amazing piece of software, gaining ground quickly, and would be my choice for doing 3D. However, I'm not in industry, and I had read back then from industry folks that Blender was still lacking in some areas. Some of it may have just been inertia on the part of large organizations that used the commercial software though.