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I remember the title of the video about how he wished he would have invested even more at framework, being titled "I made a bad decision about investing in framework" and the thumbnail being all on fire
I guess, rules are meant to be broken?
But even here: Not a bait and switch. He made a "bad" decision. Wording is (as you said) bad but technically not incorrect.
“Technically correct” is how clickbait gets justified while blatantly misguiding.
When you intentionally induce such different expectations, it is a “bait and switch” in my book.
If I'd had to choose between the framework clickbait and this video by Mint Blitz "This Is Concerning", I'd prefer the LTT type of clickbait.
At least I got the information that it's about Framework and Linus considered it a "mistake". If I wouldnt care about framework I wouldnt even click it.