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Apple donating $1 to (RED) for all Apple Store purchases made with Apple Pay through December 8 (appleinsider.com)
submitted 2 years ago by [B] to c/apple@hardware.watch
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[–] [B] 1 point 2 years ago (1 child)

No one is contesting the million dollar that is definitely good. My point is that the New header sounds much better than the actual plan. They are overselling it and capping it to a low value. therefore it's (to me) a bad marketing campaign. I'm not talking about the good things being done.

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  • [–] [B] 1 point 2 years ago

    If they didn’t cap it they might actually end up donating money to the charity at the end of the year when they do their tax write offs. All companies keep a low cap to avoid actually donating. That’s why they ask customers to donate instead of just donating themselves because that donation they use to pay off their taxes.

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