That's when my family asked me to set up adblockers.

It used to be a single 30 second ad but skippable.

It's now 2 ads skippable, then ads randomly injected into a video. A ten min video can have twelve ads. Defenders say "Oh the content maker sets those features."

Of which I say, "Bet. Gonna block them, find a new revenue stream because the next stage is pirating your shit."