Except, it is the way it works to some extent.

People are influenced by things around them all the time.

If you see some outdated solar panels on your office roof and have the power to update them to be more useful, eventually it might happen.

It's like shit like "rainbow capitalism", that people bitch is "just corporations trying to make money". Yeah, but it's money off positive things and makes it all more visible to larger portions of the population.

And who knows, maybe in this hypothetical scenario Bush updates solar panels as a fake will of good, while still supporting oil. But then the parts of the larger population sees it, and says "Oh, the white house has solar, that's nice, maybe I should try solar."