Yes, exactly, it is arguable, which why I'm saying that you can't say there's actually "good" or "bad" cherries.

Check out "postructuralism" and scholars like Derrida or Foucault. The role that language plays in our constructions and effects on things forces us to interrogate the reality of how we understand this thing to be "good" or "bad," as it is itself subject to the systems of power we are subject to. So, it's very hard not to reproduce the values we're trying to challenge when we don't address how those values are constructed.

Yes, we all know white supremacy is bad, but if it is only bad because it hurts people, then many people think that it only exists at the level of individual actions, like calling someone a slur, and not at a systemic level like how laws and knowledge are oriented around fundamentally devaluing certain groups of people; or why it is those groups of people in the first place besides "hating what's different." White supremacy does hurt people, and that is bad, but our understanding of how it does that changes how we understand what is needed to end it.