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Epic Games CEO says it’s ‘really irresponsible’ of Steam to make studios disclose AI use | VGC - 25th Jun 2026 (www.videogameschronicle.com)
submitted 2 months ago by to c/gaming@lemmy.ml
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Tim Sweeney claims it’s a “Scarlet Letter” which makes players “try to kill the game”

Epic Games CEO Tim Sweeney has criticised rival Valve for forcing studios to disclose when they use AI in game development.

Epic recently showed how it was integrating AI into Unreal Engine 6.

Time Sweeney said:

“If you want to launch a game, and get it as widely publicized as possible, you’ve got to put it on Steam so people can wish list it, and if you want to play it on Steam, then you have to get this Scarlet Letter of AI attached to your product, and now there is a hater community trying to kill the game.

“I think it’s really irresponsible of Valve. They shouldn’t do it, because it makes it much, much, much harder for a game developer to have a chance of success. You have to choose from either not using tools that can make you way more productive, and probably failing due to competition that does.”

Which is totally ignoring the factor that the user should know about the purchase it makes and be able to decide for themselves. Transparency for the player is not a bad thing.

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[–] 3 points 2 months ago (3 children)

Must. Hate. AI. Must. Hate. AI.

I have no thoughts of my own. Only groupthink.

Mother fucker I hate AI for perfectly valid reasons. I want to get information from the source. Not regurgitated and processed by corporate ghouls into whatever slurry they can concoct.

Do you seriously believe they are just innocent search engines? They manipulate the results you get to skew your worldview into a more controllable nature. I want absolutely nothing the corporations have to offer in any capacity. I want them to touch nothing that I use. I want peace and quiet from the incessant bombardment of advertising which the AI will begin forcing into every interaction because it make number go up.

I am not a part of whatever hivemind popularity contest you want me to be so you can dismiss my opinions. I genuinely just loathe anything that has at any point passed through corporate hands. I refuse to use it, if AT ALL POSSIBLE. The idea of needing to use AI or any other corporate shitware for anything makes me physically ill.

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  • [–] -1 points 2 months ago* (last edited 2 months ago) (2 children)

    Oh dear, it sounds like you're hallucinating. Unfortunately I've heard that's a common side effect of talking to humans.

    Sorry, I have to go now, apparently it's time for me to... checks notes... Fuck mothers? Alright, that checks out. Have a good one! 👋

    PS: Algorithms don't have motives, but the people who implement them might. That's why it's important to be choosy in what provider you use, but it's not justification for writing off the technology wholesale.

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