I was upset when Reader was killed. But looking back and seeing what Google has become over time, I think it was for the best. Now we have entire companies that only do one thing: RSS, and they are good at it. If Reader was still a thing, I'm afraid it would have extinguished RSS.

Names matter, and Reader told everyone that it was for reading when it could have been for so much more. “If Google made the iPod,” he says, “they would have called it the Google Hardware MP3 Player For Music, you know?”

This is funny, but I think Reader was a good name. At least it reflected what I want to do with the product.