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Plex Announces Massive Price Hike on Lifetime Subscription Plans (www.ign.com)
submitted 3 months ago by to c/selfhosted@lemmy.world
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Plex has announced a massive price increase on the service's Lifetime Plex Pass. On July 1, the lifetime subscription option will go from $249.99 to $749.99, an increase of 200%. The price hike will only apply to new subscribers, with no changes to monthly or annual subscription pricing.

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[–] 45 points 3 months ago (2 children)

From a purely profit-oriented perspective, no. They're setting up a pretext to eliminate the lifetime license plan due to a lack of interest. No sane person would pay that kind of lump sum for the service (and the insane ones will bring in triple the revenue), so they'll claim that there is no market for it. After that, they're free to crank up the periodic subscription prices.

Never attribute to stupidity that which is adequately explained by profiteering opportunism.

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  • [–] 1 point 3 months ago (1 child)

    it's their own product, who are they pretending to fool?

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  • [–] 3 points 3 months ago (1 child)

    Stakeholders. Journalists. The market. The ignorant public. They're constructing a narrative to shield themselves and minimize the hit to their reputation when they stop offering lifetime license plans. The announcement won't look nearly as damning if it contains a reference to the falling number of new lifetime customers, even if it omits the context of why that number has been falling.

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  • [–] 0 points 3 months ago (1 child)

    So they are "shielding" themselves from a reputation drop by making an incredibly naked attempt and pushing the price to the roof so nobody wants it?

    I mean, come on... if they had increased it $20 by $20 until nobody wants it, I would buy your hypothesis, but this is like pooping on my Director's desk while he is in the office to get fired

    How is this less blatant than just announcing they are cancelling life time subscriptions? or even better, just removing the option without any announcement?

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  • [–] 1 point 3 months ago

    They wanna gentle into it somewhat because they know there are many server managing people on the line already, doubting going jellyfin but scared of the hassle of transferring users, incompatibility (or too difficult for user) with some users devices.

    They wanna move fast because money line needs to go up, boss said.

    So currently, tripling lifetime prices seems to be the middle way for them. After a while monthly and yearly prices will rise too (but slower than tripling).

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