Edit: As @bdonvr@thelemmy.club points out below

  1. This is just a mascot and is not a new logo
  2. The blog referencing Mozilla’s statement on the mascots gender says, (he/she/they/them/it), use whatever pronoun you prefer.
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[–] [S] 16 points 4 months ago (1 child)

Solid sleuthing there. Edited the post to include your context.

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  • [–] 1 point 4 months ago* (last edited 4 months ago)

    they do make explicit mention of non-gendered pronouns in their branding guidelines for kit. the intro blog post is an expression of those guidelines

    but every announcement by mozilla makes it clear that kit isn’t about taking a stance on gender: it’s simply explicitly about not taking a stance on gender

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