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Anon finds a bot (sh.itjust.works)
submitted 10 months ago by [M] to c/greentext@sh.itjust.works
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[–] 24 points 10 months ago (4 children)

You think that in 2025 companies with large media budgets are buying digital ads and just saying "well fuck it maybe we'll make money on it"?

They track EVERYTHING. From the impression to the click tot he purchase, and there are trackers and attribution platforms by the hundreds out there to help them understand what the ROI they're receiving on those ads are.

Companies are buying ads because people are buying products.

Even if the site is 90% bots there are enough real people using the site to make buying ads profitable.

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  • [–] 4 points 10 months ago (1 child)

    I suspect part of the reason for bots is to keep people on the platform. But if people start to realise which is probably going to become more likely as the number of bots rises and quality drops, then real people would start to leave or lose interest.

    Could be short term engagement at the risk of long term platform health?

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  • [–] 3 points 10 months ago

    I'd imagine that's exactly what's happening.

    Whether it plays out with people leaving remains to be seen. It's become such a busted out shell of its former self, I can't stand it anymore, but plenty of people almost certainly feel differently.

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