Most of the 100 million people who signed up for Threads stopped using it::"We're seeing more people coming back daily than I'd expected," Zuckerberg said.

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[–] 71 points 3 years ago* (last edited 3 years ago) (6 children)

So we're gonna sit here and pretend that there weren't automatic sign-ups for Instagram users? They got signed up without choice. Facebook did that.

Edit: I was wrong! I remember reading about this early on, but I think I read misinformation. Sorry about that.

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  • [–] 47 points 3 years ago (1 child)

    It wasn't automatic. Not sure where you got that idea. But you had to get the app and then sign in using your Instagram account to set up the thread profile. They had "shadow copies" of your Instagram profiles on threads so for example you could sub to someone's profile and when they'd join threads you'd get their activities. But no it wasn't automatic.

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  • [–] 27 points 3 years ago (2 children)

    Upvoted for your edit. Publicly admitting you're wrong has become too rare.

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  • [–] 4 points 3 years ago

    It was super easy to sign up but ultimately it’s missing a lot of features and is why people didn’t stick around. There’s still no search or hashtags so finding content that interests you is basically luck with the algorithm.

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  • [–] 3 points 3 years ago

    While it wasn’t entirely automatic they’ve showed ads for it in Instagram that easily fooled you into assuming, that the only way you can continue using Instagram was by creating a Threads Account.

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  • [–] 65 points 3 years ago (1 child)

    It’s severe lack of features was its downfall. I signed up and my feed was full of random celebs with no way to filter it to people you follow (apparently they added this recently). But the main issue NO FCKING SEARCH, you can only search for accounts nothing else. Discoverability if you are not a famous person is basically 0. No hashtags so no discussion of specific trends or topics. No Trends in general.

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  • [–] 14 points 3 years ago (1 child)

    This was my biggest driver as well, I liked the platform but it lacked features and I too hate being flooded with people I don’t know on my feed.

    They are going to continue to bleed users because of lack of features.

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  • [–] -2 points 3 years ago*

    They're going to add features. It's typical for software development nowadays.

    You get out on the market early just to be there (or to exploit a favorable moment like feeding on Twitter's carcass), then add features later.

    It works, too. People will grumble but at least they have something to grumble about right now. It beats a perfect service at an unspecified date later.

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  • [–] 32 points 3 years ago

    That's okay, it's still sending all your data to Meta, and that's the important thing.

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  • [–] 16 points 3 years ago* (1 child)

    This is literally just what happens with new tech, nobody expects even 50% retention from when it's new and hot.

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  • [–] 5 points 3 years ago (1 child)

    Remember that time when literally any new Google product would crash at release and then would be a desert one month after launch?

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  • [–] 15 points 3 years ago (2 children)

    FOMO was the big driver here. Once they saw Threads sucked, the peaced out.

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  • [–] 2 points 3 years ago (1 child)

    Which part of it sucked the most for you to make you quit?

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  • [–] 11 points 3 years ago*

    Actually I am one of them who signed up during the initial hype. I was on twitter few years before. Was fed up and deleted the account. Started thread since I like twitter like social media. But it was full of stolen post from reddit and twitter. The same stupid memes I saw in reddit, lemmy etc are present there. Nothing interesting. I can get all the news, memes and entertaining contents from reddit and lemmy. Why the hell should I see that again in threads? Then there are people who is using it like instagram and Facebook. Just posting thier photos in different poses. I still have the app, but hasn't spent 5 minutes in the last week.

    Lack of trends and hashtag search is a big no for me.

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  • [–] 7 points 3 years ago

    i know a whole bunch of people who signed up just because, looked around, and the never used it again.

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  • [–] 5 points 3 years ago (2 children)

    Launching a new social media network and not making it available in the EU is really dumb imho.

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  • [–] 5 points 3 years ago

    Can't expect people who are actually still using twitter to stop at this point.

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  • [–] 2 points 3 years ago

    Nearly half still using it is actually pretty good. Stupid headline.

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  • [–] -2 points 3 years ago

    No shit, it's S-tier shit and they were signed up without asking to be.

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  • [–] -4 points 3 years ago* (2 children)

    Most? The article says "more than half" so which is it?

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