one of the cofounders is trying to buyout the company but I have to imagine they'll get outbid in the bakruptcy process.

I hear they’re quite fond of it

happy chopping sounds

Xattaca

He's Looking for female incubators, of course they have to be white for him.

Good article. It was fundamentally not a good business model. You have to acquire new customers constantly just to keep the lights on, it’s unsustainable. Adding on top of that the expectations from investors to grow every year, and the collapse we see now is guatanteed.

I see they tried to diversify, that could have helped, but without a recurring revenue stream at the core of your business, you cannot become the big company they wanted to be.

Yes, just terrible management. They could have just made good money, but no, there has to be more. So excessive greed at any price - now it's just bankruptcy. But I'm sure that won't bother the senior management: they've already put their millions in a safe place and will simply move on. The next company that needs their outstanding leadership is bound to come along...

I'm not sure what would make you think the "customers" for an enormous DNA database were the people providing the DNA.

Those people were just paying to be the product.

people get born every day

It can't be just that, right? There are loads of successful products that any given person only ever buys once.

That company should be burned down to the ground

Seems like they did a pretty good job of burning themselves to the ground.

They can’t possibly be that stupid. I’m sure they have more sinister plans for these geneology databases. My first guess would be blackmail. But I’m guessing they have a ton of other evil ideas.