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[a look in the future] Roku’s New HDMI Tech Could Show Ads When You Pause Your Game (kotaku.com)
submitted 2 years ago by to c/pcgaming@lemmy.ca
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[–] 24 points 2 years ago (4 children)

A lot of games no longer have the traditional pause. Pause goes to the menu. Sometimes the settings menu, sometimes the character gear menu or similar. Throwing an ad over menu items you need to access would piss me off even more than ads already do.

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  • [–] 7 points 2 years ago (3 children)

    Presumably they’d do it with some kind of idle timeout. No inputs for X number of minutes and you get an ad.

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  • [–] 11 points 2 years ago (1 child)

    And if it's anything like their streaming boxes, pressing a button on the controller will select the ad instead of resuming your game. Happens too frequently that I'll pause a show to eat or something, screensaver comes on and when I press a button on the remote it launches the roku channel instead of resuming the show I paused.

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  • [–] 4 points 2 years ago* (last edited 2 years ago)

    Classic enshittification: extract values from both sides.

    Consumers get a worse experience seeing unwanted ads
    Advertisers pay for clicks that are erroneous
    Roku's numbers go up

    It's a shame there's no easy way to flash custom OSes on smart TVs, in general. Even just nuking the whole thing to be a dumb display would be amazing.

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