Ok. I'm about to abandon an account that's 17.5 years old. I despise what reddit is proposing.
But, honestly, how do you propose they turn (some) profit so it could last forever? Losing money isn't a long-term recipe for success. I've got no problem with reddit seeking to profit. I've got a problem with their short notice and their refusal to let third party clients be part of the ecosystem they wish to create.