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Actors say Hollywood studios want their AI replicas — for free, forever (www.theverge.com)
submitted 3 years ago by to c/technology@lemmy.ml
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The reveal came as SAG-AFTRA actors confirmed they were going on strike.

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[–] 46 points 3 years ago (5 children)

Don't we already have pretty robust laws when it comes to person's likeness?

I presume most contracts cover this aspect mainly for the purposes of marketing and future references. Of course the actors probably didn't expect the extent the current technology could allow their likeness to be exploited.

It would probably make sense to require more specific contracts for this purpose, and have previously signed general contracts become insufficient for using actors' likeness for this purpose.

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  • [–] 37 points 3 years ago (2 children)

    They say they are expected to accept contracts that were designed for the old business model while the industry structure and technologies have changed. Here's some video of the speeches & demonstrations.

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  • [–] 19 points 3 years ago (1 child)

    If a corporation puts their crimes inside a computer, they can get away with it for years before anybody figures out how to do anything about it.

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  • [–] 1 point 3 years ago*

    It's not really that complicated if there's a will and resources to investigate. You can legally compel someone to produce evidence or show you how they do things whether it's in an Excel file or in a paper ledger.

    Conversely, you can burn a paper ledger just as easily as you can delete a computer file. In fact computer files might actually be more resilient since they can be recovered if not properly destroyed.

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