This is true. I work in a related field, and my company and almost all of its clients are falling over themselves trying to identify what can be already replaced with AI.
Systematically processes are being broken down to identify activities that are "cognitive" are can be done by AI, with the goal of eventually replacing the human workers with AI almost entirely for those tasks. All these companies, including mine, are super profitable for most part but that is apparently not enough, and everyone fears being left behind and their share price tanking if they don't adopt AI too. So there's a mad rush to get it done everywhere.