Hyperbole using extremes at both ends to bias a point is a fallacy and not conversing in good faith. It’s a tool when used correctly, you have not.

You’ve never heard of guerrilla marketing before have you?

This isn’t something new that they’ve done, why do you think it can be called out, theres even wikipedia pages where you can see examples of other companies doing this. You’re not seriously thinking I’m coming up with this new novel never heard of thing before…. Are you…? Because that’s just clearly foolish.