Not really true.
If they stop, it's over for them.
They have to keep digging hoping for something big to happen: IPO and rake in cash from retirements; big government programs with guaranteed vendor lock-in; or stumbling upon an AGI and winning the '''''''race'''''''.
If the market wakes up from the hypertrend before that, they are absolutely fucked.
We get fucked in every scenario, btw.