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this post was submitted on 21 May 2026
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Asklemmy
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I'm honestly kind of surprised Ford hasn't re-released the Mercury or rebranded some cars as Mercury brand.
They weren't good cars, but they had songs and brand appeal. And who knows, maybe somebody would think well of them.
That was one of the last old people brands, especially with the vinyl top.
I know that consumers now mainly care about power and fuel economy but I would very much welcome Ford bringing Mercury back as their old people car subsidiary...as much as I doubt there is enough of a market for it.
My 98 Grand Marquis is my 5th car and it's the comfiest daily I've owned (the others being a 1999 Civic SI, 2001 Cavalier, 1997 Tercel, and 2003 A4 in that order. I know they're entirely different classes vs. a full sized sedan). Just give it an updated powertrain with better fuel economy and some QOL features (folding rear seat plz) and I'd drive one off the lot.
The death of the touring car, and even the sedan really sucks. We need more large 4 door cars that can fit four adults comfortably with reasonable trunk space. My first car was an old Chrysler LHS and it's still the most comfortable car I ever drove.
Agreed.
Those old boats with big trunks would fulfill the needs of probably 90% of truck and SUV owners, it's a shame we've moved away from the full sized sedan.
Oh well. As long as I can continue to source parts easily and cheaply I'll keep this thing going until it dies, and at less than 170,000km, it's got a lot of life left in it.