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[–] 35 points 9 months ago (7 children)

Good time to mention this if you don't already use it, or if you do use blockers, maybe consider this:

https://adnauseam.io/

It's AdBlocker, BUT actually, what it does is "click" on all the ads. Every adclick costs the advertisers, and makes targeting ads meaningless because of all the noise. From your end, nothing has changed, the ads are gone... but from the advertisers end, you're costing them more money and making their data useless.

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  • [–] 11 points 9 months ago* (last edited 9 months ago) (3 children)

    Is it reliable? Ad-blocking is a cat and mouse game and to actually have a useable ad-blocker it needs to be well maintained over a long period of time (for example like ublock origin).

    Their concept looks nice, but they are researchers and I'm a bit afraid that they just drop that, write a paper about it and that's it. If there is no constant maintenance this will likely stop blocking YouTube Ads once Google deploys the next changes.

    Update: checked the repo and it's actually a fork of ublock origin, so it should (for now) be pretty similar, but still they would have to keep maintaining that.

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  • [–] 5 points 9 months ago*

    It's not that cut and dry. Yes, it brings the ad industry ever so slightly closer to collapse...

    But until then, you're just helping Google sell ad buys faster and pumping up their metrics

    Google has gotten fined for doing exactly this fraudulently multiple times to juice their numbers

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