It was tried a little bit in 2008 https://www.nbcnews.com/id/wbna23565020

Microsoft/Google would shit all over any retailer that dared to do that today.

That said, Bestbuy did have an OS2/Warp on the floor decades ago.

I think SteamOS will have a solid chance.

We need a distro that has a 0% chance to brick on a graphics driver update. That can flawlessly do a major release update without breaking things and can run GOG, Steam, Epic.