I understand doubting the white but seeing black in that gold was what I could never buy. To me it seemed like light blue-grey with matte gold.

I'm the opposite, the OG photo reads white and gold no matter what edits I see. Even after seeing the dress in proper light the OG is still white and gold.

I’m with you. This viral moment never made sense to me cuz I can never see anything else even with my wildest imagination.

Let's do this again!

Seriously WTF??? It's freakin white.and.gold.

When i first opened the image, it was undeniably white/gold to me, and I could not trick myself into seeing black/blue. After looking at the HQ image above, now I can not see white/gold anymore.

Edit: After writing this comment, it is back to white/gold.

What on earth are you talking about.

Only the 'darker' picture looks remotely blue and black

Same, I see light blue and still black

Right? To be white and gold the dress would need to be in shadow, but it's clearly in light.

Zoom in or sample the colours. They’re not blue and black.