Oooo a fresh take on the reality of the situation.

Yeah, that's the notion I think I most identify with. I was like "support better behavior for a relatively low cost? Hmmm I guess so, there's a huge value here and it feels like an olive branch"

And hoooo how wrong we all were. Never again will I ever trust one of these companies. Now, it's me as a user and everything is transactional and always with a free alternative.