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Ford CEO says Tesla's Cybertruck is only for 'Silicon Valley people' and he's not threatened by it: 'I make trucks for real people who do real work' (www.businessinsider.com)
submitted 3 years ago by to c/tech@kbin.social
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  • Ford's CEO said Tesla's Cybertruck is for "Silicon Valley people" not "real people who do real work."
  • Jim Farley said Tesla's pickup truck won't compete with the F-150 Lightning.
  • Tesla is expected to release the EV pickup later this year, but it's been delayed several times.
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[–] 18 points 3 years ago (1 child)

I think the point still stands: people who buy trucks want to believe they can do real work, kind of like the fantasy of an SUV as a rugged vehicle even though their buyers typically treat them like street cars.

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