Moderate stuff. Make it cool to not be a bigot. But the second you start doing goofy shit like this, you're painting a target on your back and coming across way more fragile than you must actually be.
Super hot garbage take. It's not trans people's job to make it "appealing" to you to not be a bigot, you should not be a bigot because you don't want to be a steaming pile of human garbage. You should be able come to the conclusion that ANY discrimination is stupid by yourself.
It's also not trans people's jobs to make supporting them fun for you - they just want to live their lives like anyone else here does. And it's well within their right to call out discriminatory bullshittery when they see it.
Plus, they are literally running this instance. This community wouldn't exist (in this form) if their instance were not up and running. If they're strictly against transphobia, which really isn't a hot take but basic human rights, then it's their perogative to enforce that as they see fit. Making this post and calling it out is exactly what any mod team on Rexxit ever did. How's this any different from that?