Oh, did you forget about the time LTE started rolling out and telcos decided to call HSPA+ (3.5G) 4G? One of these scumbags will start calling it 6G. Marketing teams are full of great ideas. /s

"Comcast is discontinuing its its “Xfinity 10G Network” branding to describe its internet service after a National Advertising Review Board (NARB) panel found that the term could mislead consumers into thinking that Comcast’s cellular and broadband services would offer much faster speeds than current-generation networks."

https://finance.yahoo.com/news/comcast-agrees-to-kill-10g-branding-after-advertising-watchdogs-said-it-was-misleading-185550194.html?guccounter=1

AT&T is already calling it 6GE(volution). /s

That's all well and good until someone invents 6 minute abs

6G market entry is planned for around 2030 with first specifications being finished around 2027-28, there have always been around 10 years between generations.