For those not aware, Google is rolling out their new AI-based "Generative AI" search, which seems to mesh Bard with the standard experience.
I asked it today why Google no longer follows their "don't be evil" motto... The results are pretty hilarious.
There's really no substitute for expert knowledge for content. The LLMs are simply going to speed up the negative feedback loop, exactly as you suspect. GIGO at its finest.
In a way it might turn out to be a good thing for the internet because it will force us all to reevaluate the rest we produce and consume online content.