Bluesky posts are finally open to the public::Bluesky remains an invite-only decentralized Twitter alternative, but now, you don’t need to be logged in to be able to see posts on the platform. The app has a new logo, too.

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[–] 36 points 2 years ago (17 children)

Can someone explain to me how Bluesky is different than Mastodon and if it’s not different why they bothered creating it when Mastodon exists? I truly don’t get it.

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  • [–] 49 points 2 years ago (9 children)

    It’s likely that when Bluesky rolls out in full, advertisers will have the ability to place ads in networks or user interest groups similar to Reddit’s framework. This user self-selection will be extremely useful to businesses running targeted campaigns.

    https://marketvantage.com/blog/what-does-bluesky-mean-for-advertising/

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  • [–] 53 points 2 years ago (7 children)
  • [–] 5 points 2 years ago (3 children)

    i don't see what similarities to mastodon it has

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  • [–] 24 points 2 years ago (2 children)

    They built their own federated protocol and it's a microblog

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  • [–] 35 points 2 years ago (3 children)

    less confusing to sign up and use, nice clean looking app, same look and feel as the OG twitter

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  • [+] 13 points 2 years ago* (last edited 2 years ago) (1 child)
  • [–] 14 points 2 years ago* (last edited 2 years ago)

    Atprotocol.

    Mastodon and activitypub is very much like social media implemented in the form of public email lists implemented over HTTP (push massages between servers).

    Bluesky uses content addressing (think magnet links for torrents, but for linking to post data) and pull mechanism with notifications, plus public shared archive nodes (CDN-like servers).

    The main difference is that you're much more independent of individual servers and can easily move your account around, since your account ID is tied to a cryptographic key belonging to your account which you bring with you along with your post archive, and your handle can be based on a domain name you own (also works as a verification mechanism you don't have to pay extra for).

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