No, I am saying word of mouth from pirates isn't effective because, on the whole, pirates typically pirate popular games. A square is a rectangle but a rectangle is not always a square.
People do give away their games for a limited amount of time to boost word-of-mouth effectiveness but they aren't free all the time and typically have a request to buy a game. Overall the argument that piracy helps indies is silly because if those indies thought it helped, they would do a free weekend or a giveaway. Piracy in itself is removing a tool and options from the creator of the game. I have a standing policy that if people email me a reason they can't pay for my games then they can get a Steam key.