My father brought me into a hobby shop that had a bunch of second edition 40k models on sale. We had recently played the Space Hulk game, so I was familiar with elements of the 40k universe.
I saw the Chaos Space Marine range and was 100% in. I came home with 2 boxes of the cookie-cutter plastic marines, a squad of metal havocs, and the metal champion with the four-fingered power fist. The second edition Chaos codex cover was straight fire as well.