The reading groups are absolutely the special sauce that's needed. There is simply no substitute for people getting together and discussing these ideas. Most people simply won't read this stuff even if they have the capacity to understand it. The advantage of a reading group is that it's a social activity. This makes it a lot more enjoyable to do which helps keeps people engaged. And the reading groups are the building block of actual organizing. This is how people meet each other, become friends, and start working together towards common goals.
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