It is also meant to be from the point of view of the Capitalist ruling class, who very much dont care about social or political issues, and view them the same as long as they dont threaten their ability to continue to grow their wealth and power.

They most certainly are not equivalent, but both are actively defending the Capitalist Status quo by not acknowledgeing that they are both fundamentally a part of the same Class. This meme is very much supposed to be a gross oversimplification to point out that Capitalists are the greater evil. Fascism must be fought and I will vote for a liberal to keep mask off fascism out of office, but I wont stop trying to point out how culture war issues are being actively used to misdirect the Prolitariats palpable wrath. Because arguing from the point of morality aint doing jack shit to change anyones minds on the right. Pointing out how they have been actively taken advantage of by the Burgouis to maintain power feels like the only way to stop the rising tide of fascism from a philosophical standpoint outside of open conflict.