This is my boomer moment for sure, but I have a fair number of same-aged friends who watch TikTok basically nonstop and I just don't get it. Vines were good, but that was mostly because it was 95% comedy sketches built around the format. Outside of that niche, short-form videos (on what is easily the world's worst video player UI) just kinda suck. Either they're too short to get to the good stuff, or have to cut a ton of context to fit the time limit, or are just people dancing over TTS.

It just feels like weaponized attention deficits. Youtube is a much better platform, minus all the Nazis.