2716
Yikes.
this post was submitted on 03 Jul 2023
2716 points (98.2% liked)
Technology
59598 readers
3439 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
I never heard about this. What happened here?
Cambridge Analytica was a company that used machine learning algos on Facebook user data to target hyper-specific political propaganda to many small segments of voters, rather than few large segments. They spent years testing and refining their process in the developing world in preparation for deployment in the West.
Steve Bannon was the VP. As soon as they pulled off Brexit, he left to head up Trump’s campaign using the same techniques.
https://en.m.wikipedia.org/wiki/Cambridge_Analytica
To add to what others are saying, I'd recommend taking a look at the documentary The Great Hack.