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You may notice this the next time you're at a McDonald's drive-thru (www.usatoday.com)
submitted 2 days ago by to c/technology@lemmy.world
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The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens.

McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated.

The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders.

Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.

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[–] 1 point 10 hours ago

They already started. Textured Vegetable Protein. It's very profitable. Every time I bring this the focus shifts to that I eat meat. Completely ignoring that all sorts of fillers are being used, some of which aren't even disclosed and at a certain point you wonder what percentage of it is actually meat. It's kind of like my late dogs treats had wood pulp mixed in.

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